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The wine industry is not sustainable. Do we make it sustainable?

BWW HUB Climate Change Innovation Marketing and communication Trends

Wednesday 05, 11:45h - 12:30h | Speakers' Corner Free access
05-02-2020 11:4505-02-2020 12:30Europe/MadridThe wine industry is not sustainable. Do we make it sustainable?

At present it is not very clear what sustainability is in the wine industry, whether it is a (bad) marketing tool, a challenge or an obligation. Those who apply it already in their business are the ones who are going to gain the most in the coming years. We will explain the change of business forever taking into account this approach of sustainability and innovation in favor of optimizing the environmental footprint of wine.  

 

Speakers' Corner

At present it is not very clear what sustainability is in the wine industry, whether it is a (bad) marketing tool, a challenge or an obligation. Those who apply it already in their business are the ones who are going to gain the most in the coming years. We will explain the change of business forever taking into account this approach of sustainability and innovation in favor of optimizing the environmental footprint of wine.  

 

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