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Alberto Saldón

DirectorLogroño, Spain
Alberto Saldón

Sessions

11:45h
Round Table | BWW HUB Digitalization Innovation Marketing and communication

From the vineyard to the glass of wine through our smartphone

Glòria Vallès
Glòria VallèsWinestyle GroupCEO
Alberto Saldón
Alberto SaldónDirector
Amaya Cervera
Amaya CerveraSpanish Wine LoverFounder
03-02-2020 11:4503-02-2020 12:30Europe/MadridFrom the vineyard to the glass of wine through our smartphone

How do I sell my wine on the Internet? Is there a formula for success? Is there more information and current events in the wine world thanks to the Internet, opportunity or threat for brands and their reputation? Wine scores in contests or winelover stars?

We will analyze the current situation of the oenological world, its opportunities and marketing threats in social networks and e-commerce and how to have a successful strategy in the digital era.

 

Speakers' Corner
Mon 3 11:45h - 12:30h Speakers' Corner Free access
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