Brand Visibility
Boost your brand in and outside the show with our visibility services
1. Visitor’s Guide
Direct visibility for BWW visitors
Bilingual support addressed to professionals who visit BWW. Contains all the useful information: times, access points, restaurants, list of exhibitors and plan, activities programme, etc.
It will be available in paper format at all entrances to the show and at the public information points set up in the venue. It will also be available in digital format on the show’s website and it will be announced in the form of a newsletter to all accredited visitors.
Fold-out poster format. Measurements: 600 x 400 mm unfolded and 200 x 200 mm when folded and in digital format.
Estimated print run
Option
Size
Exclusivity
Price per unit
Deadline
20,000 units
Back cover
200 x 200 mm + 3 mm (outer margin)
Yes
€4,000
08/01/2024
If you choose this type you will automatically be offered the insertion of the logo in the signposted venue plans.
The closing date for contracting and sending the final artwork is: 09/01/2023
2. Access Pass
Pass holder lanyard
Make your brand stand out in the official venue access pass holder strap. It will give you visibility on a massive scale and the maximum dissemination among all kinds of attendees.
Option
Units
Exclusivity
Price per unit
Deadline
Availability
Pass holder lanyard
23,000
Yes
€18,000
10/11/2023
Unavailable
3. Outdoor Advertising
Do you want to make your brand impact on all the visitors to the event?
Gain visibility with a quadrangular tower or totem at the event entrance
- Quadrangular tower
- Totem
- Street lamp banners
Option
Size
Exclusivity
Price per unit
Deadline
Availability
Quadrangular tower
4 sides (1 m wide x 3 m high)
No
€2,000
12/01/2024
Available
Totem
4 sides (1.20 m wide x 2.04 m high)
No
€2,000
12/01/2024
Available
Street lamp banners
–
Yes
–
10/11/2023
Unavailable
4. Access Desks
Boost your brand’s visibility to all attendees with vinyl wraps on the reception desks and at the entrance to the venue.
This is a space that all professional visitors, hosted buyers, exhibitors, the press and BWW institutions have to pass through
- Access to Hall 8: 3 desks
Option
Units
Exclusivity
Price per unit
Deadline
Access Desk Sponsorship
3 desks
Yes
€6,000
02/01/2024
5. Product Placement
Want to give your products more visibility?
Get your hosted buyers attending the show to try out your products with our product placement services.
- Hotel Product Placement
- Hosted Buyers Welcome Kit
- Pairings at dinners for hosted buyers
Option
Units
Exclusivity
Price per unit
Deadline
Hotel Product Placement
–
By product type
€5,000
10/01/2024
Hosted Buyers Welcome Kit
–
Yes
–
10/01/2024
Pairings at dinners for hosted buyers
–
Yes
–
10/01/2024
6. Façade LED screen
Screen your advertisement on the BWW façade screen
With our big screen, your brand will be visible for everyone who comes to the show.
Option
Units
Exclusivity
Price per unit
Deadline
Outdoor LED screen on the Plaza España façade
1
Yes
€9,000
10/01/2024
7. Buyers' Lounge Audiovisual Content
Project your ad on the Buyers’ Lounge screen
Make sure your winery is present among the high-level international professionals who will have access to the Buyers’ Lounge.
Modality
Duration/quantity
Exclusivity
Price/u.
Deadline
Promotional video
30 seconds
No
€300
08/01/2024
Product presentation
Maximum 5 products
No
€300
08/01/2024
Winery logo
30 seconds
No
€300
08/01/2024
- The stand number will appear in all the modalities.
© Fira Barcelona Legal Information | Privacy Policy | Legal Notice