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    Andrea Mellado

    Co-Founder and eCommerce Manager | The Blue Dolphin Store
    Andrea Mellado

    Biography

    Expert in the de-alcoholized and NO/LOW wine sector, with a strong understanding of both consumers and brands. Co-founder of The Blue Dolphin Store, Spain’s first online shop dedicated to alcohol-free beverages.

    Sessions

    16:15h
    Round Table | .

    BLOCK II: PANEL DISCUSSION “FROM SECTOR VISION TO MARKET OPPORTUNITY”

    Andrea Mellado
    Andrea Mellado The Blue Dolphin Store Co-Founder and eCommerce Manager Speaker
    Baudouin Havaux
    Baudouin Havaux Concours Mondial de Bruxelles President Speaker
    Diego Pinilla
    Diego Pinilla Federación Española del Vino / Grupo Raventós Codorníu Technical Committee Chairman / Director of Wineries and Operations Speaker
    Pablo Franco
    Pablo Franco Consejo Regulador de la DO Ca. Rioja General Director Speaker

    2026-02-02 16:15 2026-02-02 17:00 Europe/Madrid BLOCK II: PANEL DISCUSSION “FROM SECTOR VISION TO MARKET OPPORTUNITY”

    • Pablo Franco, General Director of DO Ca. Rioja

    • Diego Pinilla, Chief Winemaking & Operations at Raventós Codorníu and President of the FEV Technical Committee

    • Andrea Mellado, eCommerce Manager at The Blue Dolphin

    • Baudouin Havaux, President of the Concours Mondial de Bruxelles

    • Moderation: FEV

     Workshop
    Mon 2 16:15h - 17:00h Workshop Under prior registration
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