Press Auditorium – BWW HUB

According to the Ministry for the Ecological Transition and the Demographic Challenge, the transport sector represents 25% of total greenhouse gas emissions in Spain. By transport mode, the road represents almost 95% of emissions. Faced with this reality, the European Union has launched a package of measures to decarbonize the economy. These measures involve changing the way we transport our products. This round table aims to address the solutions that can be adopted to improve sustainable mobility in the wine and cava sector.

In 2023, the VIDA PNDS collective was created, a group of young projects, composed of winegrowers and winemakers from the Penedès. With the moderation of Caram Caram, two entrepreneurs from the Penedès dedicated to popularize the world of wine and gastronomy, we will expose and debate the diversity of the collective, with different realities of 5 different producers. There will also be a presentation of the new members of VIDA and we will explain the events planned for the month of April.

During this round table, the fundamental role played by R&D&I in the wine sector will be presented, as well as the services that the Wine Technology Platform makes available to the industry to promote collaborative innovation.

New audiences and moments of consumption.

Wine in the restaurant, at home or in the winery.

Until now it was the usual thing but new proposals arrive to take it to different settings and in addition the effort is joined to reach new audiences.

A wine truck, a canned wine, a natural wine and a young and unapologetic communicator will share thoughts on how to make wine available to everyone.

They will be accompanied by Sergi Cortés, specialist in wine business and marketing.

IWCA brings together leading Spanish and Portuguese winemaking members to analyse the future of wine production in Southern European and why carbon emission reduction is crucial.  

Never before have such a dynamic group of leading wineries from the Iberian Peninsula come together to discuss the future of low emission wine production and to sign the first joint agreement to commit to reducing their collective reduction of emissions.  

This is a major step forward for wine producers in Spain and Portugal - join the IWCA discussion about the future of your business in a changing climate.

Presentation of the conclusions of the international Lifestyle, Diet, Wine and Health congress that highlight the importance of a healthy diet that includes moderate consumption of wine.

More than 30 international researchers met on October 19 and 20 at this conference organized by the Foundation for Wine Research-FIVIN and the Wine Information Council – WIC.

The wine sector is already fully aware of the impact of climate change, because it is already feeling the consequences. Therefore, it is increasingly necessary that the whole process of winemaking is sustainable and respectful of the environment.  

In this event we will detail in a practical way what most affects the sustainability of wineries, as determined by the European project ECOPROWINE.

We also have to be able to measure that sustainability and communicate those improvement actions to our customers, and that is what sustainability seals such as ECOPROWINE from the CIRCE Technological Center.

The wineries will tell us about their experience, and how it has helped them in their exports.

For Cajamar this is more than a book. Our work “El vino de alta gama en España: en el camino de la excelencia” is a tribute to a job well done, and apparently still without limits. Spain has an ancient tradition whose evolution has given rise to the creation of numerous high-end wines, wineries and wine-growing territories. However, this reality is insufficiently known outside our borders. Our sector needs to improve its strategic positioning and show the quantity and quality of its best wines. In addition, it needs to inspire and promote new wine projects guided by the search for excellence. This book is a contribution to that double challenge. A cast of 17 experts, from 5 countries, analyzes the concept of high-end in the world of wine, the image of Spanish wines in international markets, the lessons that can be learned from other countries and the situation of high-end Spanish wine range.

The UNWTO Global Conference on Wine Tourism is the leading international event in the field of wine tourism. Since 2016, it has been held annually in various destinations around the world, each time exploring a unique theme.

Held under the theme "Inclusive, sustainable, and digital wine tourism: Building stronger territorial cohesion," the 2023 edition emphasized the significance of training, establishing robust governance models and on integrating advanced data systems and digitalization as catalysts for promoting inclusive and sustainable development in local communities within wine tourism destinations.  

This presentation aims to highlight the key conclusions drawn from the event.

The potential of cork oak forests and the cork sector to create social and ecological value has often been recognized, but until now this value has not been comprehensively estimated. The Catalan Cork Institute Foundation has commissioned the study “Socio-economic and environmental value of the Catalan cork industry” to the MANGO Chair of Corporate Social Responsibility of the ESCI-UPF School of International Business to analyze and calculate in monetary terms the global value created for the Catalan cork sector to the society.

We will discuss their conclusions with leading agents from the forestry, industrial and academic sectors and see how they can be applied to the world of wine.

The world of wine accumulate many myths and legends transmitted through decades that had been encrusted culturally in the mind of the consumer. We will uncover the truth about these myths through argumentation.

“Raras” is a limited ediction wine that brings rare diseases on the table. 500 different bottles and a unique wine, made with native varieties. 

A Charitable project by Bodegas Arráez and Agencia Creativa Kids, in collaboration with FEDER, which aims to give visibility and raise funds for research into rare diseases.

For the third consecutive year, 'The Wine Guide' of La Vanguardia delivers its awards to the best wines, the best wine tourism proposals and the outstanding people of the year