Round Table
From customer to fan: How to create memorable experiences in wine and food
Tuesday 03, 11:00h - 12:00h
| Speakers' Corner by AECOC
Free
2026-02-03 11:00
2026-02-03 12:00
Europe/Madrid
From customer to fan: How to create memorable experiences in wine and food
In this talk, we'll explore how customer experience has become a key factor in the success of wineries, restaurants, and wine tourism projects. Through insights on the customer journey, cross-channel harmony, and personalization, we'll discuss how to transform everyday moments into unique experiences that build loyalty and transform customers into ambassadors for a wine, a brand, and an experience. A roundtable discussion reflects on the importance of placing emotion at the center of strategy.
Speakers' Corner by AECOC
In this talk, we'll explore how customer experience has become a key factor in the success of wineries, restaurants, and wine tourism projects. Through insights on the customer journey, cross-channel harmony, and personalization, we'll discuss how to transform everyday moments into unique experiences that build loyalty and transform customers into ambassadors for a wine, a brand, and an experience. A roundtable discussion reflects on the importance of placing emotion at the center of strategy.
